Erik Strong

Atlanta, Georgia

Hi, I'm Erik.

Sr. Director, Sales Intelligence & Customer InsightsEquifax Workforce Solutions

I turn customer and market data into real business action.

Sales intelligence Customer insights Applied AI Go-to-market strategy Executive advisory Data & engineering

Live now

Projects

Live apps, built for a phone
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College FootballThe whole board, live
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HopscotchPlanning a crawl
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Trip PlannerAn example trip, start to finish
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DataVizSamples that move
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FrictionThe problems that keep coming back
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SpellbookPrompts worth keeping

About

I lead sales intelligence and customer insights for all of Equifax Workforce Solutions, supporting more than $2.7 billion in revenue across more than a dozen verticals. I work with C-suite leaders, business-unit presidents and account executives, internally and externally, to tell the story of how our products fit into each customer's ecosystem: the value we can add, and the value we've already delivered.

I'm leading the organization's move to applied and agentic AI. The agents we've put into production save more than 1,700 hours a week: a research agent that investigates potential issues, and an insight agent that gives more than 100 account executives customer-ready talking points. That work, and the customer insights behind it, has driven new revenue and protected existing revenue, together more than $50 million, and earned the 2025 CEO Circle of Excellence award for pioneering and championing AI within EWS.

I'm a coach player. I've led global teams across the US, Costa Rica and India, and I still build alongside them.

I started at Equifax in 2013 writing code, and I never stopped. Along the way I built the insights and the algorithm that detect synthetic fraud in the credit marketplace, which became two patents, and I've won the company's top awards more than once, which is rare for someone who isn't in sales.

On the side I run the Challenge, a build-in-public experiment that ships a new AI-built app every day. Off the clock: Georgia football, good beer, and planning the next family trip. The apps above exist because I wanted them for myself.

$2.7B+
Revenue supported
$50M+
Revenue grown & protected
1,700+
Hours a week saved by AI agents
12+
Verticals served
2
Patents
13+
Years at Equifax
Strengths
Solution selling Executive engagement Agentic & applied AI Analytics & BI Data engineering Team leadership
Verticals
Mortgage Auto Card Consumer Finance Debt Management Commercial Government Risk Public Safety and more
Leading the shift to agentic AIAgents in production that save 1,700+ hours a week
2025 CEO Circle of ExcellenceFor pioneering and championing AI within EWS: agentic solutions and customer insights behind $50M+ in revenue grown and protected
Two patentsDetecting synthetic fraud in the credit marketplace
Top Equifax awards, more than once2022 Top Gun, 2021 Innovation, and 16 Equifax One awards
Coach playerHas led global teams and still builds alongside them

Sales intelligence & customer insights

Customer and market data turned into the view that moves a deal, not another dashboard nobody opens.

Applied AI

AI that actually runs inside the business: monitoring it, surfacing signals, and flagging what matters.

Products that ship

Custom apps and tools built to generate revenue, and the teams to keep building them.

"I'm a coach player. I love to teach, but I don't like standing on the sidelines."Erik Strong

Blog

Occasional, when there's something to say

Short pieces on what actually works when you put data and AI in front of a business. New posts go out by email, and you can unsubscribe in one tap.

You will get one email to confirm. Nothing else until there is something to read.

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